Your Booking System Isn’t Enough: Why You Need a CRM Ft. Kyle Reed - Episode #221

In this episode, the guys sit down with Kyle Reed, founder of Stannect, to dive into how automation, CRM systems, and smarter technology can help watersport and tourism operators scale their businesses without adding more manual work. The conversation explores why traditional reservation systems often fall short when it comes to customer communication, upsells, follow up, and sales automation, and how CRMs and open API integrations can fill those gaps. Kyle also shares his perspective on referrals versus paid advertising, the evolving world of online reviews and reputation management, and how AI is changing the way businesses interact with customers. From small operators looking for simple solutions to larger businesses managing multiple systems, this episode offers practical insights into building a more connected, efficient, and scalable operation while keeping the human side of customer service intact.

[SPONSORS] - This show is sponsored by Take My Boat Test and WaveRez.

Show Links:
Website: https://www.watersportpodcast.com
Facebook Page: https://www.facebook.com/awgpodcast
Facebook Group: https://www.facebook.com/groups/1155418904790489
Instagram: https://www.instagram.com/awg_podcast/