Marketing Shows
When Your Watersport Business Is Off The Beaten Path - Episode #52
Greg & Kevin discuss the pros and cons of operating a location that is far away from the destination it serves.
Building A Boat Tour Franchise With Kai Kaapro, Founder of Paddle Pub…
Kevin and Greg chat with Kai Kaapro, CEO and founder of TourScale out of Raleigh, NC. Tourscale is a franchise of two concepts including Paddle Pub. Kai talks about how he built the company, and what it took to scale …
Tips For Taking Advantage of The Offseason - Episode #49
Kevin and Greg discuss some of the things they do as they go into the off-season.
Unethical Marketing Tactics Your Competitors Do [And How To Overcome …
Kevin & Greg talk about different ways competitors will try to hurt your online presence, and some ideas to fight back.
Leveraging Your Brand & Pivoting During The Pandemic Featuring Eva Ra…
Eva Ramos, CEO and Founder of Pure Aloha Adventures joins the show to share her history of how she left her thriving watersport business in Hawaii, and got a fresh start in Gulf Shores, Alabama. Eva talks about how she …
The AWG Startup Series "Mentoured" Featuring Shawn Walsh Of Jet Ski T…
The AWG "Mentoured" Series provides an opportunity for new operators to come on the show to share their startup story, ask questions, and get advice on all aspect of running a watersport business. This episode features Shawn ...
Reselling Your Tours & Rentals (What Your Need To Know) with Christia…
Christian Watts, CEO from Magpie Travel joins the show to talk about what operators need to know about reselling your tours and rentals. Some great takeaways from the show Never let a single reseller be more than 20% of your …
Enriching Your Check-In Process With Ben Calder, CEO of WhereWolf - E…
In this episode, Kevin and Greg speak with Ben Calder, CEO of WhereWolf about enriching the check-in process. WhereWolf is an industry leading waiver software based out of Queenstown, New Zealand. Ben shares why getting data ...
The Instagram Paradigm - Growing Your Fans With Cali Hlavac From Sass…
Kevin and Greg get social with Instagram influencer Cali Hlavac , CEO of Sassy Tangerine Creative out of Destin, FL. In this episode, you'll learn about... Finding your followers through hashtags and location The Do's and Don...
Understanding Facebook's Privacy Debacle with Marica Brewster From Vo…
Many operators use Facebook as a means to advertise to their customers. However, a recent iphone update could change the way you reach customers. Marica Brewster from Von Mack Agency breaks it down for us, and shares some ti...
Understanding Customer Acquisition with Watersport Marketers Jaden Cy…
Kevin and Greg are joined by watersport entrepreneurs Steven Edwards and Jaden Cymbaluk from the AAMP Agency out of Las Vegas. In this episode, you'll hear... Why customer acquisition matters Which metrics are worth tracking...
Is Rack Card Distribution Still Worth It? - Episode #20
Greg & Kevin discuss and debate why operators should still invest in rack card distribution.
West Coast Update, Groupon, Marketing & More with Paul Bulka Jr. of A…
Paul Bulka Jr. of Aquatic Aviation and Bulka Media joins the AWG to discuss the state of watersports on the West Coast (USA). They also discuss their experience with Groupon and share their thoughts about digital marketing.
Digital Hacks & Cool Tips For Running Your Tour Business With YourBik…
Ryan Turner from YourBikerGang.com joins us to talk about some of the cool hacks he has for growing his business.
How To Choose A Domain Name
Kevin & Greg dive into the topic of domain names, and why you need to be creative when choosing one for your business. Greg also shares a story about how he nearly got sued by Facebook, and what he learned …