Shows
The Instagram Paradigm - Growing Your Fans With Cali Hlavac From Sass…
Kevin and Greg get social with Instagram influencer Cali Hlavac , CEO of Sassy Tangerine Creative out of Destin, FL. In this episode, you'll learn about... Finding your followers through hashtags and location The Do's and Don...
What You're Looking For When Acquiring A Business With Tim Murphy, CE…
Are you looking to buy a business? Or maybe you have an opportunity to buyout a local competitor? Kevin and Greg are joined by Tim Murphy, CEO of Boomers Parks to talk about what you should be looking for before …
Understanding Facebook's Privacy Debacle with Marica Brewster From Vo…
Many operators use Facebook as a means to advertise to their customers. However, a recent iphone update could change the way you reach customers. Marica Brewster from Von Mack Agency breaks it down for us, and shares some ti...
Increase Your Profit Margins by 50% With These Unique Upsells - Episo…
Kevin and Greg discuss some unique ways to increase your profit margins by using both tangible and intangible upsells. Some of the ideas you'll hear about are... Cancellation Protection Damage Protection Affiliate Programs Ph...
Understanding Customer Acquisition with Watersport Marketers Jaden Cy…
Kevin and Greg are joined by watersport entrepreneurs Steven Edwards and Jaden Cymbaluk from the AAMP Agency out of Las Vegas. In this episode, you'll hear... Why customer acquisition matters Which metrics are worth tracking...
Is Rack Card Distribution Still Worth It? - Episode #20
Greg & Kevin discuss and debate why operators should still invest in rack card distribution.
West Coast Update, Groupon, Marketing & More with Paul Bulka Jr. of A…
Paul Bulka Jr. of Aquatic Aviation and Bulka Media joins the AWG to discuss the state of watersports on the West Coast (USA). They also discuss their experience with Groupon and share their thoughts about digital marketing.
Hiring & Inspiring Seasonal Workers with John Hall From Hall Consulti…
Find the right people for your seasonal staff is not an easy task, but this week's guest John Hall brings a new perspective on recruitment. On this episode you'll learn where to find new employees, how to retain them, and …
Monetizing Your Knowledge & Business Byproducts To Diversify Your Off…
Have you ever wondered what else you could do with all of the knowledge you've acquired by being an operator or watersport professional? Or maybe you have thousands of photos from your guides that are just taking up space in …
Digital Hacks & Cool Tips For Running Your Tour Business With YourBik…
Ryan Turner from YourBikerGang.com joins us to talk about some of the cool hacks he has for growing his business.
Glee Actress Drowns In Pontoon Rental Incident In California
Kevin & Greg break down the boating incident in California involving Glee Star Naya Rivera. You can read the full article here -> https://www.yahoo.com/entertainment/naya-rivera-family-sues-wrongful-death-glee-star-death-2248...
How To Choose A Domain Name
Kevin & Greg dive into the topic of domain names, and why you need to be creative when choosing one for your business. Greg also shares a story about how he nearly got sued by Facebook, and what he learned …
The Growing Pains Of Expanding & Merging Two Businesses With Chris Wo…
Chris Woodruff gets Awkward as he discusses the growing pains of acquiring Vero Beach Bait & Tackle, and how he plans to integrate with his existing business, Paddles By The Sea.
What We Can Learn From Vacation Rentals - An Interview with CMO Alex …
Alex Husner of Condo-World get Awkward and shares with us what watersports can learn from the vacation rental industry. She also shares a couple great stories from the Summer.
What Amazon Explore & The Movie "Surrogates" Have In Common
A lively discussion regarding Amazon Explore, the new platform for booking virtual tours and experiences. The guys also talk about how they view perception in both life and business.
How Watersport Operator Donnie Coker Built & Expanded His Business Th…
On today's show, the AWG are joined by watersport entrepreneur Donnie Coker from Paradise Adventures in Panama City Beach, FL . Paradise Adventures has been in business for 8 years, and offers Catamaran tours and watersport r...
The Social Dilemma, 401k Plans, Arival 360 Announcement
Kevin's Corner is our newest segment where we share what we learned this week and share anything new going on in our industry. 1- Kevin talks about The Social Dilemma and what he's done to improve his work life balance. …
How We Deal With Stress
Kevin & Greg talk about how they deal with stress as watersport professional and how they handle their work life balance.
How We Think About Paid & Organic Search
Kevin & Greg have a candid conversation about their experiences with paid and organic search concepts. They breakdown how much of an operators budget should be allocated for paid ads, and how to tackle organic search marketin...
Don't Feed The Bears (Responding To Negative Reviews)
Kevin and Greg share their stories on reviews, and several best practices to make sure you're a master at responding to reviews! Greg's Review Tips Never respond to a review when emotional. Allow some time before responding t...
Let's Talk About Hydroflight (aka Flyboard) - Interview with Hydrofli…
In this episode we interview Ben Merrell, professional hydroflight athlete and owner/operator of power up watersports in Fort Walton Beach, FL. Ben discusses the evolution of Hydroflight (aka flyboarding) as both a sport and ...
What To Do About Your Phone Calls
Kevin and Greg give tips on dealing with your high phone volume, and what you can do to be more efficient with it. Greg discusses a few ways to qualify your phone calls so you can book more trips and …
Watersport Safety, Insurance, & Product Ideas
Greg and Kevin share information and stories regarding watersport safety. They do a overview of a few products and services that could help mitigate risk. DISCLAIMER: Kevin and I are not lawyers or insurance experts. The info...
Let's Talk About TripAdvisor
Greg and Kevin have a spirited debate about TripAdvisor. Kevin loses his cool when it comes to TripAdvisor's pricing policies. Greg explains how best to use TripAdvisor in today's business environment.